In the digital world, your website needs to stand out in order to drive traffic. And for that, your website CMS needs these ten features.
1. Your dream panel
Website development can become a very difficult task if you don’t have the right CMS. An intuitive dashboard is your best friend when it comes to managing all your content production related tasks. This means that the admin panel must be able to monitor the site, add functionality with add-ons, and optimize content production.
2. Powerful Publishing Tools
At the heart of your website’s CMS are publishing controls that allow the content creator to publish, edit, handle SEO, add images, CTAs, forms, and more. It should also provide you with layouts for any custom content, from blog posts to landing pages. If you are a beginner, try to find a website CMS with a publish control that does not require knowledge of HTML code.
3. Responsive Templates
Templates are crucial for website development, especially if you want a website design that is consistent throughout the site. Templates simplify the publishing process and give a unified look to your site. A useful template may include drop-down navigation support, a grid layout, custom content sections, and the like.
4. Working with simple publishing controls
Publishing content on your site is unlikely to be a solo adventure. There will be different people responsible and solving different problems. For example, someone will be responsible for content curation, while another will be responsible for approval and final publication. This is when simple publishing controls for a smooth workflow come in handy in the dynamic picture of a website’s CMS.
5. Built-in SEO tools for promotion
Google is a gift for a search engine, but a problem for someone who develops websites. The search engine is constantly changing its algorithms; Thus, it is only natural that you want an SEO tool that gives you the best optimization of your content for search and improves your rankings. The SEO feature of your CMS website should ideally help you add meta descriptions, page titles, and improve your search engine results by supporting microdata.
6. Integration with social networks
Does your site need traffic, and what is a better site design feature than social tools? It is very important that your website’s CMS gives you easy access to add social media sharing buttons to your web pages, such as a Twitter or Facebook page. It also allows people who visit your site to share it with others.
Tracking engagement with the traffic you get through your content is also an important website CMS feature for your content strategy. Understanding where your target audience is located, what devices they use, and what pieces of content are consumed the most are some important factors that detailed analytics should take into account.
8. Extension Marketplace
It’s almost impossible to have a website CMS that has all the features you want. So it becomes important for your website design that you find a platform that offers a lot of plugins.
A website doesn’t have to be creative, it also has to provide trust and confidence to your customers, keeping them and your data safe. Website development is incomplete without a security feature in your website’s CMS. Some questions to ask when choosing a platform include:
● What does the platform offer, for example – Does it provide an SSL certificate?
● Will users feel secure when using the site?
If you are a company with exceptional in-house IT skills, support may not matter much to you. But more often than not, companies need help when they encounter a problem with their website’s CMS. Then the ideal platform for you is one that offers real-time support, because online communities and extensive documentation won’t always come in handy in an emergency!
Keep these features in mind to take your site development to the next level!